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Friday, March 7, 2014

CULTURE




Culture consists of the beliefs, behaviors, objects, and other characteristics common to the members of a particular group or society. Through culture, people and groups define themselves, conform to society's shared values, and contribute to society. Thus, culture includes many societal aspects: language, customs, values, norms, mores, rules, tools, technologies, products, organizations, and institutions. This latter term institution refers to clusters of rules and cultural meanings associated with specific social activities. Common institutions are the family, education, religion, work, and health care.

Popularly speaking, being cultured means being well-educated, knowledgeable of the arts, stylish, and well-mannered. High culture—generally pursued by the upper class—refers to classical music, theater, fine arts, and other sophisticated pursuits. Members of the upper class can pursue high art because they have cultural capital, which means the professional credentials, education, knowledge, and verbal and social skills necessary to attain the “property, power, and prestige” to “get ahead” socially. Low culture, or popular culture—generally pursued by the working and middle classes—refers to sports, movies, television sitcoms and soaps, and rock music. Remember that sociologists define culture differently than they do cultured, high culture, low culture, and popular culture.
Sociologists define society as the people who interact in such a way as to share a common culture. The cultural bond may be ethnic or racial, based on gender, or due to shared beliefs, values, and activities. The term society can also have a geographic meaning and refer to people who share a common culture in a particular location. For example, people living in arctic climates developed different cultures from those living in desert cultures. In time, a large variety of human cultures arose around the world.
Culture and society are intricately related. A culture consists of the “objects” of a society, whereas a society consists of the people who share a common culture. When the terms culture and society first acquired their current meanings, most people in the world worked and lived in small groups in the same locale. In today's world of 6 billion people, these terms have lost some of their usefulness because increasing numbers of people interact and share resources globally. Still, people tend to use culture and society in a more traditional sense: for example, being a part of a “racial culture” within the larger “U.S. society.”

Material and Non-Material Culture
 
Sociologists describe two interrelated aspects of human culture: the physical objects of the culture and the ideas associated with these objects.
Material culture refers to the physical objects, resources, and spaces that people use to define their culture. These include homes, neighborhoods, cities, schools, churches, synagogues, temples, mosques, offices, factories and plants, tools, means of production, goods and products, stores, and so forth. All of these physical aspects of a culture help to define its members' behaviors and perceptions. For example, technology is a vital aspect of material culture in today's United States. American students must learn to use computers to survive in college and business, in contrast to young adults in the Yanomamo society in the Amazon who must learn to build weapons and hunt.
Non-material culture refers to the nonphysical ideas that people have about their culture, including beliefs, values, rules, norms, morals, language, organizations, and institutions. For instance, the non-material cultural concept of religion consists of a set of ideas and beliefs about God, worship, morals, and ethics. These beliefs, then, determine how the culture responds to its religious topics, issues, and events.
When considering non-material culture, sociologists refer to several processes that a culture uses to shape its members' thoughts, feelings, and behaviors. Four of the most important of these are symbols, language, values, and norms.

Symbols and Language in Human Culture

To the human mind, symbols are cultural representations of reality. Every culture has its own set of symbols associated with different experiences and perceptions. Thus, as a representation, a symbol's meaning is neither instinctive nor automatic. The culture's members must interpret and over time reinterpret the symbol.
Symbols occur in different forms: verbal or nonverbal, written or unwritten. They can be anything that conveys a meaning, such as words on the page, drawings, pictures, and gestures. Clothing, homes, cars, and other consumer items are symbols that imply a certain level of social status.
Perhaps the most powerful of all human symbols is language—a system of verbal and sometimes written representations that are culturally specific and convey meaning about the world.

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